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article-marketingFor people out there who do not believe that article marketing is a working method and a lucrative online business opportunity, all you need to do is follow a few websites around and find their content strewn about cyberspace. Connect the dots, and you’ll find your proof. Likewise, read these tips to copy the formula.

Stay as entertaining as possible, as you can inject your personality in your site. Always write in an informal style that’s friendly and warm. Even if the material you are discussing is complex, try to use everyday terms that everyone will understand. If your readers don’t like or understand your article, they probably won’t come back to your site.

If you are going to spin your articles, use humans, not software. Article spinning software often generates ridiculous results and cause web surfers to just shrug and click away. Human spinners, on the other hand, are not only better at rewriting content to avoid search engine duplicate content penalties, they can also generate rewrites that have slightly different tones, one or more of which may drive more conversions than the others (you can find this out by A/B testing spins against each other).

Your site should include your articles so that the keywords are found by searches and direct traffic to your site. This is an easy way to boost your traffic and search engine rankings. Update your site as often as possible because this will increase your ranking with the search engines.

Even if you’re outsourcing the writing of your site, make sure that you always come across as personal and as original as possible. A good way to go about this, is to write your own page and then send it to a professional for the final touches.

Finding a successful article marketing formula is important if you hope to oversee a lucrative, productive campaign. Going about it the wrong way is a colossal waste of your effort. Make sure that you’re not wasting time and money. Follow what you’ve read above to build your article marketing campaign.

Writer: Philippines Travel and Tours

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